About
Highly creative and results-driven Creative Designer and Media & Publicity Lead with 7+ years of experience transforming concepts into compelling visual and communication strategies. Proven ability to drive audience engagement, build strong brand identities, and lead high-performing volunteer teams to achieve ambitious event and publicity targets. Adept at leveraging design expertise and strategic communication to maximize visibility and impact for diverse clients and organizations.
Work
Marvalon
|Graphic Designer
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Summary
Provided comprehensive graphic design services to a diverse client base, delivering high-impact visual solutions that enhanced brand presence and marketing effectiveness.
Highlights
Created over 30 unique and memorable logos, significantly enhancing brand identity and market recognition for clients across various industries.
Developed comprehensive brand guidelines, including color palettes and typography, ensuring consistent and professional visual communication across all client touchpoints.
Designed compelling social media graphics, print advertisements, and marketing collateral, driving increased engagement and visibility for client campaigns.
Produced high-quality magazine spreads, packaging materials, and promotional banners, effectively communicating key messages and elevating product presentation.
TEDXUI
|Team Lead, Media and Publicity
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Summary
Led media and publicity efforts for TEDxUI, orchestrating comprehensive strategies to promote events, speakers, and sponsors while managing a dedicated volunteer team.
Highlights
Grew the official TEDxUI WhatsApp community from 0 to over 700 members, significantly expanding audience reach and engagement for events.
Achieved a target of 100+ attendees for the TEDxUI Event themed Momentum through strategic publicity campaigns and effective communication.
Designed the distinctive event theme logo and oversaw the creation of all promotional materials, ensuring cohesive visual branding.
Managed and led a team of 20+ volunteers, delegating tasks and providing guidance to execute publicity efforts and media coverage efficiently.
Tracked and analyzed media coverage and social media engagement metrics, providing weekly performance reports to the Licensee to optimize future strategies.
JCI NIGERIA, UNIVERSITY OF IBADAN
|Director, Content and Publicity (2023/2024 LO Year)
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Summary
Directed content and publicity initiatives for JCI Nigeria, University of Ibadan chapter, overseeing strategic communications, social media management, and a large volunteer team.
Highlights
Built a WhatsApp TV platform attracting over 200 viewers, establishing a new channel for direct communication and content dissemination to members.
Managed a local organization group comprising over 400 members, fostering strong community engagement and maximizing participation in publicity efforts.
Led and managed a team of 26 media and publicity volunteers, ensuring effective execution of communication strategies and event promotion.
Developed and implemented strategic action plans for JCI UI events and projects, presented to the board and general assembly, driving successful promotional outcomes.
Tracked and analyzed media coverage and social media engagement, delivering comprehensive reports on publicity performance at the end of the Local Organisation Year.
Volunteer
MSSN, UI IT AND MEDIA COMMITTE.
|Volunteer
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Summary
Contributed to IT and media initiatives as a volunteer, supporting various projects and communication efforts within the committee.
Highlights
Supported IT and media projects, contributing to the development and dissemination of organizational content.
Assisted in managing digital communication channels to engage members and promote committee activities.
Collaborated with team members to ensure effective media coverage for events and initiatives.
Education
University of Ibadan
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BSc
Geography
Federal School of statistics
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National Diploma
Computer Science
Languages
English
Yoruba
Skills
Software
Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Figma, Capcut.
Methodology & Design
Design Thinking, Art Direction, Campaign Coordination, Presentations, Pitch Decks, Storyboarding, Brand Personas, Innovative Strategy, Iconography, Print Design, Digital Design, Creative Brief Development, Abstract Design, Brand Design Documentation, Illustration.
Interests
Hobbies
Gaming, Art, Music, Football, Movie, Designing, Biking.